{"id":31472,"date":"2021-06-10T04:49:28","date_gmt":"2021-06-10T04:49:28","guid":{"rendered":"https:\/\/inmoment.com\/xi-terms\/net-promoter-score\/nps-calculation\/"},"modified":"2023-11-14T11:07:49","modified_gmt":"2023-11-14T18:07:49","slug":"nps-calculation","status":"publish","type":"glossary-terms","link":"https:\/\/inmoment.com\/en-au\/xi-terms\/nps-calculation\/","title":{"rendered":"NPS Calculation"},"content":{"rendered":"<h3>Is NPS a percentage?<\/h3>\n<p>The <a href=\"https:\/\/inmoment.com\/en-au\/xi-terms\/net-promoter-score\/\">NPS<\/a> is not really a percentage. It is subtraction of two percentages: percentage of promoters minus percentage of detractors. It\u2019s an index ranges from negative one hundred (-100) to one hundred (+100).<\/p>\n<h3>NPS calculation example<\/h3>\n<p>Let\u2019s say 30% of your customers report they are likely to recommend your company, while 5% would not recommend you to their peers, your Net Promoter Score would then be: 30-5= 25<\/p>\n<p>Notice that Promoters and Detractors in the Net Promoter System have a very precise definition.<\/p>\n<p>A promoter is a survey respondent who gives a rating of 9 or 10 to the NPS survey question: On a scale of 0 (not at all likely) to 10 (extremely likely), how likely would you recommend our product\/service to a friend or coworker?<\/p>\n<p>A detractor is a survey respondent who gives a rating of 0 to 6 to the NPS survey question: On a scale of 0 (not at all likely) to 10 (extremely likely), how likely would you recommend our product\/service to a friend or coworker?<\/p>\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2021\/06\/NPS_graphic.png\" alt=\"NPS detractors, passives and promoters\" class=\"wp-image-25035\" width=\"768\" height=\"200\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2021\/06\/NPS_graphic.png 1024w, https:\/\/inmoment.com\/wp-content\/uploads\/2021\/06\/NPS_graphic-300x78.png 300w, https:\/\/inmoment.com\/wp-content\/uploads\/2021\/06\/NPS_graphic-768x200.png 768w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure><\/div>\n\n\n<p>A survey respondent answering the NPS survey question with a 7 or 8 is considered \u2018neutral\u2019 and won\u2019t count towards either the detractor % or the promoter %. If every survey respondents were to rate their willingness to recommend as a 7 or 8, then the Net Promoter Score would be zero: 0-0=0.\u00a0<\/p>\n<p>Therefore, the NPS calculation is simple: % Promoters \u2013 % Detractors, and the survey itself is short and sweet: a single question: \u201cOn a scale of 0 (not at all likely) to 10 (extremely likely), how likely are you to recommend our product\/service to a friend or coworker?\u201d<\/p>\n<p>As with any survey, the complexity is in the surveying: whom do you survey, how do you survey, where, when do you survey, how often do you survey, what do you survey?<\/p>\n\n<section id=\"block-d3d7a36b77d12568cd245094edde6167\" class=\"post-cards-block alignfull alignwide no-background\" style=\"\">\n\t<div class=\"container\">\n\n\t\t\t\t\t\t\t<h2 class=\"post-cards-block-heading \">Further Reading<\/h2>\n\t\t\n\t\t<div class=\"post-cards-block-cards\">\n\t\t\t\t\t\t\t\t<div class=\"card post-card \">\n\t\t\t\t\t<p class=\"card-meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"post-card-tax\">Digital Listening<\/span>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/p>\n\t\t\n\t\t<div class=\"card-content\">\n\t\t\t\t\t\t\t<p class=\"card-title\"><a href=\"https:\/\/inmoment.com\/blog\/net-promoter-score-for-saas\/\">10 Things Every SaaS Business Should Know About Net Promoter Score<\/a><\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"card-footer\">\n\t\t\t\t\t\t\t<div class=\"card-image-wrap\">\n\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"211\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/05\/saasnps-300x211.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/05\/saasnps-300x211.jpg 300w, https:\/\/inmoment.com\/wp-content\/uploads\/2020\/05\/saasnps-1024x719.jpg 1024w, https:\/\/inmoment.com\/wp-content\/uploads\/2020\/05\/saasnps-768x539.jpg 768w, https:\/\/inmoment.com\/wp-content\/uploads\/2020\/05\/saasnps.jpg 1280w\" loading=\"lazy\" \/>\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<a class=\"button cta cta-card\" href=\"https:\/\/inmoment.com\/blog\/net-promoter-score-for-saas\/\">\n\t\t\t\t\t<span>Continue Reading<\/span>\n\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\n\t<\/div><!-- .card -->\n\t\t<div class=\"card post-card \">\n\t\t\t\t\t<p class=\"card-meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"post-card-tax\">Digital Listening<\/span>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/p>\n\t\t\n\t\t<div class=\"card-content\">\n\t\t\t\t\t\t\t<p class=\"card-title\"><a href=\"https:\/\/inmoment.com\/blog\/blog-nps-calculation-concept\/\">How to Calculate Net Promoter Score (NPS Calculation)<\/a><\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"card-footer\">\n\t\t\t\t\t\t\t<div class=\"card-image-wrap\">\n\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"171\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2021\/05\/Two-Step-in-app-NPS-Survey-300x171.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2021\/05\/Two-Step-in-app-NPS-Survey-300x171.png 300w, https:\/\/inmoment.com\/wp-content\/uploads\/2021\/05\/Two-Step-in-app-NPS-Survey.png 626w\" loading=\"lazy\" \/>\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<a class=\"button cta cta-card\" href=\"https:\/\/inmoment.com\/blog\/blog-nps-calculation-concept\/\">\n\t\t\t\t\t<span>Continue Reading<\/span>\n\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\n\t<\/div><!-- .card -->\n\t\t<div class=\"card post-card \">\n\t\t\t\t\t<p class=\"card-meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"post-card-tax\">Digital Listening<\/span>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/p>\n\t\t\n\t\t<div class=\"card-content\">\n\t\t\t\t\t\t\t<p class=\"card-title\"><a href=\"https:\/\/inmoment.com\/blog\/how-to-leverage-net-promoter-score-to-boost-customer-retention\/\">5 Ways to Leverage Net Promoter Score to Boost Customer Retention<\/a><\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"card-footer\">\n\t\t\t\t\t\t\t<div class=\"card-image-wrap\">\n\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"211\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/12\/NetPromoterScoreNPSCustomerRetention-300x211.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"Net Promoter Score (NPS) Customer Retention\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/12\/NetPromoterScoreNPSCustomerRetention-300x211.jpg 300w, https:\/\/inmoment.com\/wp-content\/uploads\/2020\/12\/NetPromoterScoreNPSCustomerRetention-1024x719.jpg 1024w, https:\/\/inmoment.com\/wp-content\/uploads\/2020\/12\/NetPromoterScoreNPSCustomerRetention-768x539.jpg 768w, https:\/\/inmoment.com\/wp-content\/uploads\/2020\/12\/NetPromoterScoreNPSCustomerRetention.jpg 1280w\" loading=\"lazy\" \/>\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<a class=\"button cta cta-card\" href=\"https:\/\/inmoment.com\/blog\/how-to-leverage-net-promoter-score-to-boost-customer-retention\/\">\n\t\t\t\t\t<span>Continue Reading<\/span>\n\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\n\t<\/div><!-- .card -->\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<button class=\"button ghost blue\">\n\t\t\t\t<a href=\"https:\/\/inmoment.com\/en-au\/resources\/\" target=\"\">\n\t\t\t\t\t<span>Experience Improvement (XI) Resources<\/span>\n\t\t\t\t<\/a>\n\t\t\t<\/button>\n\t\t\n\t<\/div> <!-- .container -->\n\n<\/section>\n\n\n\n<section id=\"section-block_02b8c9bbf0d8bcf955c682574f71e621\" class=\"block-section bg-orca   bg-cover bg-center bg-no-repeat  alignfull\"\n    style=\" \">\n\n    <div class=\"py-100px\">\n\n        <div class=\"container\">\n\n            \n\n<section id=\"section-block_a113f655d134485d91037fb72d5eef58\" class=\" \">\n\n\t<div class=\"cta-block-inner flex bg-albatross rounded-2xl p-2 flex-col lg:flex-row\">\n\n\t\t<div class=\"cta-block-inner-content text-center cta-block-inner-child flex flex-col justify-center bg-gradient-to-b from-albatross to-dory\/10 p-20px sm:p-50px xl:px-80px xl:py-50px rounded-lg relative lg:max-w-1\/2 lg:w-[60%]\">\n\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/themes\/inmoment\/src\/images\/homepage\/cta-bg.webp\" class=\"absolute object-cover object-center left-0 top-0 w-full h-full\" alt=\"\">\n\t\t\t<div class=\"relative grid flex-row-reverse\">\n\t\t\t<h2 class=\"basis-full\">\n\t\t\t\t\t\t\t\t\tSee ROI in\n\t\t\t\t\t<span class=\"text-marine\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tHalf the Time\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\n\t\t\t\t\t\t\t\t<\/h2>\n\n\t\t\t\t\t\t\t<p class=\"text-orca text-[17px] md:basis-1\/2 self-center md:text-left\">Pearl-Plaza\u2019s integrated 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sent\n\t\t\t\t\t\tfunction onBeforeFormSubmitFunction($form) {\n\t\t\t\t\t\t\tconst submitButton = $form.find('input[type=\"submit\"]').get(0);\n\n\t\t\t\t\t\t\tif (submitButton) {\n\t\t\t\t\t\t\t\tsubmitButton.classList.add('submit-loading');\n\t\t\t\t\t\t\t\tsubmitButton.value = \"Loading...\";\n\t\t\t\t\t\t\t\tsubmitButton.disabled = true;\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t}\n\t\t\t\t\t\t\/\/ Next few functions fire only if ZI enabled\n\t\t\t\t\t\tfunction onEmailChange($form) {\n\t\t\t\t\t\t\tconst emailInput = document.querySelector('input[name=\"email\"]');\n\n\t\t\t\t\t\t\tif (emailInput && !emailInput.hasListenersAttached) {\n\t\t\t\t\t\t\t\t['input', 'change'].forEach(eventType => {\n\t\t\t\t\t\t\t\t\temailInput.addEventListener(eventType, handleInputChange.bind(null, $form, emailInput));\n\t\t\t\t\t\t\t\t});\n\n\t\t\t\t\t\t\t\temailInput.hasListenersAttached = true;\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction handleInputChange($form, emailInput) {\n\t\t\t\t\t\t\t\/\/console.log('Email input event triggered:', emailInput.value);\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tif ($form.attr('data-zifc') === 'true' && typeof window._zi_fc !== 'undefined') {\n\t\t\t\t\t\t\t\t\thandleZoomInfoMatch($form, emailInput);\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction handleZoomInfoMatch($form, emailInput) {\n\t\t\t\t\t\t\tvalidateEmailWithDelay(emailInput);\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction validateEmailWithDelay(emailInput) {\n\t\t\t\t\t\t\tvar form = emailInput.closest('form');\n\t\t\t\t\t\t\tvar submitButton = form.querySelector('input[type=\"submit\"]');\n\n\t\t\t\t\t\t\tfunction disableSubmit() {\n\t\t\t\t\t\t\t\t\/\/console.log('Disable Submit');\n\t\t\t\t\t\t\t\tsubmitButton.classList.add('disabled');\n\t\t\t\t\t\t\t\tsubmitButton.disabled = true;\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\tfunction enableSubmit() {\n\t\t\t\t\t\t\t\t\/\/console.log('Enable Submit');\n\t\t\t\t\t\t\t\tsubmitButton.classList.remove('disabled');\n\t\t\t\t\t\t\t\tsubmitButton.disabled = false;\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\tsetTimeout(() => {\n\t\t\t\t\t\t\t\tconst neverBounceStatus = emailInput.getAttribute('data-zi-neverbounce-status');\n\t\t\t\t\t\t\t\t\/\/console.log(neverBounceStatus);\n\n\t\t\t\t\t\t\t\tif (neverBounceStatus === 'valid') {\n\t\t\t\t\t\t\t\t\t\/\/console.log('The email input has data-zi-neverbounce set to valid.');\n\t\t\t\t\t\t\t\t\t\/\/ Handle valid email status if needed\n\t\t\t\t\t\t\t\t} else if (neverBounceStatus === 'invalid') {\n\t\t\t\t\t\t\t\t\tdisableSubmit();\n\t\t\t\t\t\t\t\t} else if (neverBounceStatus === 'disposable') {\n\t\t\t\t\t\t\t\t\tdisableSubmit();\n\t\t\t\t\t\t\t\t} else {\n\t\t\t\t\t\t\t\t\tenableSubmit();\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t}, 500);\n\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\twindow.addEventListener('message', function(event) {\n\t\t\t\t\t\t\t\tif (event.data.type === 'hsFormCallback' && event.data.eventName === 'onFormReady') {\n\t\t\t\t\t\t\t\t\tonEmailChange( \/* Pass your form here if needed *\/ );\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t});\n\t\t\t\t\t\t\n\n\t\t\t\t\t\tfunction onFormSubmitFunction($form) {\n\t\t\t\t\t\t\t\/\/console.log('onFormSubmit function');\n\t\t\t\t\t\t\t\/\/ if ($form.attr('id') === 'hsForm_cfcd1259-1311-45b4-8f28-f3a9c1c16c91') {\n\t\t\t\t\t\t\t\/\/ \t\/\/console.log(\"cfcd1259-1311-45b4-8f28-f3a9c1c16c91 form submit function\");\n\t\t\t\t\t\t\t\/\/ }\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction onFormSuccessFunction($form, data) {\n\t\t\t\t\t\t\tif (gatedContentType === 'contentReveal') {\n\t\t\t\t\t\t\t\tif (localStorage.getItem('hasSubmittedForm') !== 'true') {\n\t\t\t\t\t\t\t\t\trevealGatedContent();\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t} else if (gatedContentType === 'popupVideo' || gatedContentType === 'heroCTAPopupVideo') {\n\t\t\t\t\t\t\t\trevealPopupVideo($form);\n\t\t\t\t\t\t\t} else if (gatedContentType === 'popupPdf') {\n\t\t\t\t\t\t\t\trevealPopupPdf($form);\n\t\t\t\t\t\t\t} else if (gatedContentType === 'footerCTAPopupVideo') {\n\t\t\t\t\t\t\t\trevealFooterPopupVideo()\n\t\t\t\t\t\t\t} else if (gatedContentType === 'innerGate') {\n\t\t\t\t\t\t\t\trevealInnerGate($form);\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\/\/ GTM add event trigger here\n\t\t\t\t\t\t\twindow.dataLayer = window.dataLayer || []\n\t\t\t\t\t\t\twindow.dataLayer.push({\n\t\t\t\t\t\t\t\t'event': 'form_submit',\n\t\t\t\t\t\t\t\t'lastAsset': 'NPS Calculation',\n\t\t\t\t\t\t\t\t'formSubmittedPage': window.location.href,\n\t\t\t\t\t\t\t\t'salesforceCampaignID': 'NPS Calculation',\n\t\t\t\t\t\t\t\t'formType': 'demo',\n\t\t\t\t\t\t\t\t'gatedContentType': gatedContentType\n\t\t\t\t\t\t\t});\n\n\t\t\t\t\t\t\tlocalStorage.setItem('hasSubmittedForm', 'true');\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction revealInnerGate($form) {\n\t\t\t\t\t\t\tif($form[0].closest('.block-im-quiz')) {\n\t\t\t\t\t\t\t\t$form[0].closest('.hs-form-sticky-wrap').classList.add('hidden');\n\t\t\t\t\t\t\t\t$form[0].closest('.block-im-quiz').querySelector('.im-quiz-finish-screen').classList.remove('hidden');\n\t\t\t\t\t\t\t\t$form[0].closest('.block-im-quiz').querySelector('.quiz-inner').classList.remove('hidden');\n\t\t\t\t\t\t\t\t$form[0].closest('.block-im-quiz').querySelector('.restart').style.display = 'inline-block';\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction revealGatedContent() {\n\t\t\t\t\t\t\t\/\/console.log('content has been revealed');\n\t\t\t\t\t\t\tdocument.body.classList.remove('gated-lock-screen');\n\t\t\t\t\t\t\tdocument.documentElement.classList.remove('gated-lock-screen');\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction revealPopupPdf($form) {\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.submitted-message-custom').classList.remove('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.submitted-message').classList.add('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.hs-form-title').classList.add('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.more-content').classList.add('hidden');\n\t\t\t\t\t\t\tsetTimeout(() => {\n\t\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.submitted-message-custom .header-cta-button').click();\n\t\t\t\t\t\t\t}, 3000);\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction revealPopupVideo($form) {\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.play-btn.modal-trigger.form-to-video').click();\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.form-to-video-wrapper').classList.remove('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.submitted-message').classList.add('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.hs-form-title').classList.add('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').classList.add('to-video');\n\t\t\t\t\t\t}\n\t\t\t\t\t\tfunction revealFooterPopupVideo() {\n\t\t\t\t\t\t\tdocument.querySelector('.play-btn.modal-trigger.form-to-video.footer-cta').click();\n\t\t\t\t\t\t\tdocument.querySelector('.form-to-video-wrapper.footer-cta').classList.remove('hidden');\n\t\t\t\t\t\t\tdocument.querySelector('.hs-form-title.footer-cta').classList.add('hidden');\n\t\t\t\t\t\t\tdocument.querySelector('.hs-form-sticky-wrap.footer-cta-popup-video .block-hubspot-form').classList.add('to-video');\n\t\t\t\t\t\t\tvar submittedMessages = document.querySelectorAll('.submitted-message');\n\t\t\t\t\t\t\tsubmittedMessages.forEach(function(submittedMessage) {\n\t\t\t\t\t\t\t\tsubmittedMessage.classList.add('hidden');\n\t\t\t\t\t\t\t});\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction gotoScorecard(data) {\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tvar baseURL = '';\n\t\t\t\t\t\t\tvar thankYouURLParams = [];\n\t\t\t\t\t\t\tthankYouURLParams['first_name'] = data.submissionValues.firstname ? data.submissionValues.firstname : '';\n\t\t\t\t\t\t\tthankYouURLParams['last_name'] = data.submissionValues.lastname ? data.submissionValues.lastname : '';\n\t\t\t\t\t\t\tthankYouURLParams['email'] = data.submissionValues.email ? data.submissionValues.email : '';\n\t\t\t\t\t\t\tthankYouURLParams['phone_number'] = data.submissionValues.phone ? data.submissionValues.phone : '5555555555';\n\n\t\t\t\t\t\t\tthankYouURLParams = Object.entries(thankYouURLParams);\n\t\t\t\t\t\t\tvar queryString = thankYouURLParams.map(([key, value]) =>\n\t\t\t\t\t\t\t`${encodeURIComponent(key)}=${encodeURIComponent(value)}`).join('&');\n\n\n\t\t\t\t\t\t\tvar finalThankyouURL = `${baseURL}?${queryString}&suppress_fields`;\n\n\t\t\t\t\t\t\twindow.open(finalThankyouURL, '_blank');\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t}\n\t\t\t\t\t\t\/\/ Returns the redirect URL needed for the Hubspot form\n\t\t\t\t\t\tfunction generateThankYouURL(customURL, formType, gatedContentType, gatedAsset, $form) {\n\t\t\t\t\t\t\t\/\/ Check if custom Thank You URL is needed\n\t\t\t\t\t\t\tif (!customURL) {\n\t\t\t\t\t\t\t\tvar baseURL =\n\t\t\t\t\t\t\t\t\t'https:\/\/inmoment.com\/en-au\/thank-you\/?';\n\t\t\t\t\t\t\t\tvar thankYouURLParams = [];\n\n\t\t\t\t\t\t\t\tif (formType === 'gated') {\n\t\t\t\t\t\t\t\t\tif (gatedContentType === 'pdf') {\n\t\t\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'asset';\n\t\t\t\t\t\t\t\t\t\t\/\/ Gated content needs to be attachment URL\n\t\t\t\t\t\t\t\t\t\tthankYouURLParams['asset'] = gatedAsset;\n\t\t\t\t\t\t\t\t\t} else if (gatedContentType === 'video') {\n\t\t\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'video';\n\t\t\t\t\t\t\t\t\t\t\/\/ Gated content needs to be attachment URL\n\t\t\t\t\t\t\t\t\t\tthankYouURLParams['asset'] = gatedAsset;\n\t\t\t\t\t\t\t\t\t} else if (gatedContentType === 'popupVideo') {\n\t\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t\t} else if (gatedContentType === 'contentReveal') {\n\t\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t\t} else if (gatedContentType === 'heroCTAPopupVideo') {\n\t\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t\t} else if (gatedContentType === 'footerCTAPopupVideo') {\n\t\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t\t} else if (gatedContentType === 'popupPdf') {\n\t\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t\t} else if (gatedContentType === 'innerGate') {\n\t\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t\t\/\/console.log('gatedAsset -> ', gatedAsset);\n\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\tif (formType === 'demo') {\n\t\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'contact';\n\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\tif (formType === 'contact') {\n\t\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'contact';\n\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\tif (formType === 'event') {\n\t\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'event';\n\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\t\/\/console.log('thankYouURLParams -> ', thankYouURLParams);\n\t\t\t\t\t\t\t\t\/\/ Construct the query string by joining the key-value pairs\n\t\t\t\t\t\t\t\tthankYouURLParams = Object.entries(thankYouURLParams);\n\n\t\t\t\t\t\t\t\tvar queryString = thankYouURLParams.map(([key, value]) =>\n\t\t\t\t\t\t\t\t\t`${encodeURIComponent(key)}=${encodeURIComponent(value)}`).join('&');\n\n\t\t\t\t\t\t\t\t\/\/console.log('queryString -> ', queryString);\n\t\t\t\t\t\t\t\t\/\/ Combine the base URL with the query string\n\t\t\t\t\t\t\t\tvar finalThankyouURL = `${baseURL}${queryString}`;\n\n\t\t\t\t\t\t\t\t\/\/console.log('finalThankyouURL -> ', finalThankyouURL);\n\t\t\t\t\t\t\t\treturn finalThankyouURL;\n\t\t\t\t\t\t\t} else {\n\t\t\t\t\t\t\t\t\/\/console.log('customURL -> ', customURL);\n\t\t\t\t\t\t\t\treturn customURL;\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tif(document.querySelector('#hubspot-form-679ee53b0a34b')) {\n\t\t\t\t\t\t\t\tvar observer = new IntersectionObserver(function(el) {\n\t\t\t\t\t\t\t\t\tel = el[0] ? el[0] : el;\n\t\t\t\t\t\t\t\t\tif (el.isIntersecting) {\n\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\/\/ Main hubspot code\n\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\tregion: \"na1\",\n\t\t\t\t\t\t\tportalId: \"1787915\",\n\t\t\t\t\t\t\tlocale: \"en\",\n\t\t\t\t\t\t\ttarget: \"#hubspot-form-679ee53b0a34b .form_target\",\n\t\t\t\t\t\t\tcss: '',\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tredirectUrl: generateThankYouURL('',\n\t\t\t\t\t\t\t\t\t'demo', '',\n\t\t\t\t\t\t\t\t\t''),\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tformId: \"cfcd1259-1311-45b4-8f28-f3a9c1c16c91\",\n\t\t\t\t\t\t\tmanuallyBlockedEmailDomain: [\"mailinator.com\",\"mailor.com\",\"yahoi.co.uk\",\"art.suez.edu.eg\",\"eol.com\",\"info.com\",\"weizixu.com\",\"naymedia.com\",\"compny.com\",\"linator.com\",\"edu.com\",\"mailinaor.com\",\"sportrid.comm\",\"tufufacenurimyv.com\",\"eeeqwe2.com\",\"armyspy.com\",\"info.net\",\"hinoon.com\",\"ainator.com\",\"busniess.com\",\"GMAIL1.com\",\"alright.com\",\"example.com\",\"poverts.com\",\"mailt.com\",\"apxby.com\",\"gmail.com\",\"yahoo.com\",\"hotmail.com\",\"live.com\",\"aol.com\",\"outlook.com\",\"qq.com\",\"comcast.com\",\"icloud.com\",\"ctpagent.com\",\"wesolvecx.com\",\"getthematic.com\",\"merkle.com\",\"getlocalmeasure.com\",\"localmeasure.com\",\"asknicely.com\",\"nielseniq.com\",\"momentive.com\",\"reputation.com\",\"zenloop.com\",\"eloquant.com\",\"forsta.com\",\"hellocustomer.com\",\"skeepers.io\",\"yabble.com\",\"resonate.com.au\",\"smg.com\",\"altointelligence.co.uk\",\"altointelligence.com\",\"auracorp.com\",\"bareinternational.com\",\"bestmark.com\",\"blauw.com\",\"clarabridge.com\",\"concentrix.com\",\"concur.com\",\"confirmit.com\",\"copytimize.com\",\"critizr.com\",\"crowdicity.com\",\"customerradar.com\",\"customersat.com\",\"gallup.com\",\"getfeedback.com\",\"gfk.com\",\"globis-consulting.de\",\"glowfeed.com\",\"insync.com.au\",\"intervista.ch\",\"iperceptions.com\",\"jacada.com\",\"ka-brandresearch.com\",\"kantar.com\",\"kantartns.com\",\"kunden-insights.de\",\"link.ch\",\"livinglens.tv\",\"Loyalty360.org\",\"management-consult.de\",\"medallia.com\",\"morpace.com\",\"nice.com\",\"niceincontact.com\",\"op2ma.com.au\",\"opinionlab.com\",\"oracle.com\",\"pangealabs.com\",\"pidas.com\",\"potentiate.com\",\"quadient.com\",\"qualtrics.com\",\"questback.com\",\"rateitapp.com\",\"rateitapp.com.au\",\"responsetek.com\",\"rightnow.com\",\"salesforce.com\",\"sap.com\",\"satmetrix.com\",\"slmedien.de\",\"smg.com\",\"sphanalytics.com\",\"stellarbpo.com\",\"stellarxm.com\",\"strikedeck.com\",\"surveygizmo.com\",\"surveymonkey.com\",\"tele-research.de\",\"themsrgroup.com\",\"tns-global.com\",\"tns-infratest.com\",\"tnsglobal.com\",\"touchpointgroup.com\",\"ttr-group.de\",\"united-research.com\",\"usabilla.com\",\"verint.com\",\"vovici.com\",\"walkerinfo.com\",\"zendesk.com\",\"zingle.com\"],\n\n\t\t\t\t\t\t\t\/\/ Arbitrary in case there are two of same form on page\n\t\t\t\t\t\t\tformInstanceId: \"hubspot-form-679ee53b0a34b\",\n\n\n\n\t\t\t\t\t\t\tonFormReady: function($form) {\n\t\t\t\t\t\t\t\tonFormReadyFunction($form);\n\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\tonBeforeFormSubmit: function($form) {\n\t\t\t\t\t\t\t\tonBeforeFormSubmitFunction($form);\n\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\tonFormSubmit: function($form) {\n\t\t\t\t\t\t\t\tonFormSubmitFunction($form);\n\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\tonFormSubmitted: function($form, data) {\n\t\t\t\t\t\t\t\tonFormSuccessFunction($form, data);\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\tsubmitText: \"Submit\",\n\t\t\t\t\t\t});\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tobserver.unobserve(el.target);\n\t\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t}, {\n\t\t\t\t\t\t\t\t\troot: null,\n\t\t\t\t\t\t\t\t\trootMargin: '0px 0px 50% 0px',\n\t\t\t\t\t\t\t\t\tthreshold: 0.1\n\t\t\t\t\t\t\t\t});\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\tvar targetElement = document.querySelector('#hubspot-form-679ee53b0a34b');\n\t\t\t\t\t\t\t\tobserver.observe(targetElement.parentElement);\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t}) \/\/ on hs script loaded\n\t\t\t\t<\/script>\n\n\n\t\t\t\t\t\t\t\t\t<script>\n\t\t\t\t\t\t(function() { \/\/ Start of IIFE\n\t\t\t\t\t\t\t\/\/console.log(\"Zi Enabled for form hubspot-form-679ee53b0a34b, waiting to add FC onReady\");\n\t\t\t\t\t\t\tif (!window._zi_fc) {\n\t\t\t\t\t\t\t\twindow._zi_fc = {};\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\tif (!window._zi_fc.onReadyList) {\n\t\t\t\t\t\t\t\twindow._zi_fc.onReadyList = [];\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\tconst formId = \"hubspot-form-679ee53b0a34b\";\n\t\t\t\t\t\t\t\/\/ Check if a function for this formId already exists\n\t\t\t\t\t\t\tconst isFuncAlreadyAdded = window._zi_fc.onReadyList.some(func => func.tag === formId);\n\n\t\t\t\t\t\t\tlet onReadyCalled = false;\n\n\t\t\t\t\t\t\tconst func = (data) => {\n\t\t\t\t\t\t\t\tonReadyCalled = true; \/\/ Set the flag to true\n\t\t\t\t\t\t\t\tif(document.getElementById('loading-indicator-' + formId).nextElementSibling.getAttribute('data-hubspot-rendered') === 'true') {\n\t\t\t\t\t\t\t\t\tdocument.getElementById('loading-indicator-' + formId).style.display = 'none';\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\tconst formDivElement = document.getElementById(formId);\n\t\t\t\t\t\t\t\tif (formDivElement) {\n\t\t\t\t\t\t\t\t\t\/\/ console.log(\"formDivEL found! it's\");\n\t\t\t\t\t\t\t\t\tformDivElement.classList.remove('hs-form-zifc-hide');\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t};\n\n\t\t\t\t\t\t\tif (!isFuncAlreadyAdded) {\n\t\t\t\t\t\t\t\t\/\/console.log(\"isFuncAlreadyAdded\");\n\t\t\t\t\t\t\t\tfunc.tag = formId; \/\/ Add a tag to the function for uniqueness check\n\t\t\t\t\t\t\t\twindow._zi_fc.onReadyList.push(func);\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\/\/ Timer to handle the case when onReady is not called within 4000ms\n\t\t\t\t\t\t\tsetTimeout(() => {\n\t\t\t\t\t\t\t\tif (!onReadyCalled) {\n\t\t\t\t\t\t\t\t\tfunc();\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t}, 3000);\n\n\t\t\t\t\t\t\twindow._zi_fc.onReady = (data) => {\n\t\t\t\t\t\t\t\tconsole.log(\"onReady triggered\");\n\t\t\t\t\t\t\t\tonReadyCalled = true; \/\/ Set the flag to true\n\t\t\t\t\t\t\t\twindow._zi_fc.onReadyList.forEach((func) => {\n\t\t\t\t\t\t\t\t\tfunc(data);\n\t\t\t\t\t\t\t\t});\n\t\t\t\t\t\t\t};\n\t\t\t\t\t\t})(); \/\/ End of IIFE\n\t\t\t\t\t<\/script>\n\t\t\t\t\n\n\t\t\t\t\n\n\n\t\t\t\t\n\t\t\t\t<div class=\"form_target\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n\n\n\t\t<\/div>\n\t<\/div>\n\n<\/section>\n\n\n        <\/div>\n\n    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