{"id":12861,"date":"2020-09-04T03:59:05","date_gmt":"2020-09-04T03:59:05","guid":{"rendered":"https:\/\/prodim2020.wpengine.com\/customer-stories\/telus\/"},"modified":"2021-06-04T09:18:06","modified_gmt":"2021-06-04T09:18:06","slug":"telus","status":"publish","type":"customer-stories","link":"https:\/\/inmoment.com\/en-gb\/customer-stories\/telus\/","title":{"rendered":"TELUS"},"content":{"rendered":"\n<p>TELUS realised that, in order to get detailed feedback from their customers, it needed to ask the right questions. Establishing a customer-centric identity was the first step it took after selecting Pearl-Plaza as a partner. TELUS designated a cross-functional team with executive support that took turned its&nbsp;program from&nbsp;fragmented to&nbsp;world-class.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>$1M direct cost savings achieved through consolidation and technology <\/li><li>$5M savings in churn reduction opportunity<\/li><li>Reached 15% more customers after&nbsp;beginning proactive recovery with better tools<\/li><\/ul>\n","protected":false},"featured_media":3974,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"industry":[334],"region":[338],"class_list":["post-12861","customer-stories","type-customer-stories","status-publish","has-post-thumbnail","hentry","industry-telecom-en-gb","region-north-america-en-gb"],"acf":[],"_links":{"self":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/customer-stories\/12861","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/customer-stories"}],"about":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/types\/customer-stories"}],"version-history":[{"count":0,"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/customer-stories\/12861\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/media\/3974"}],"wp:attachment":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/media?parent=12861"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/categories?post=12861"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/industry?post=12861"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/region?post=12861"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}