{"id":12871,"date":"2020-09-03T23:09:38","date_gmt":"2020-09-03T23:09:38","guid":{"rendered":"https:\/\/prodim2020.wpengine.com\/customer-stories\/volvo\/"},"modified":"2021-11-26T06:27:12","modified_gmt":"2021-11-26T06:27:12","slug":"volvo","status":"publish","type":"customer-stories","link":"https:\/\/inmoment.com\/en-gb\/customer-stories\/volvo\/","title":{"rendered":"Volvo"},"content":{"rendered":"\n
Volvo shifted its perspective from seeing the \u201ccar as the customer\u201d and instead began to focus on customers as real people. They based their CX programme around the acknowledgment that each person who enters a dealership (including employees) have life circumstances happening behind the scenes that can\u2019t be seen from the surface.<\/p>\n\n\n\n