{"id":75578,"date":"2024-04-04T10:58:27","date_gmt":"2024-04-04T16:58:27","guid":{"rendered":"https:\/\/inmoment.com\/?post_type=lp&#038;p=75578"},"modified":"2024-04-04T11:02:02","modified_gmt":"2024-04-04T17:02:02","slug":"five-steps-to-uncovering-the-real-customer-experience-journey","status":"publish","type":"lp","link":"https:\/\/inmoment.com\/en-gb\/lp\/five-steps-to-uncovering-the-real-customer-experience-journey\/","title":{"rendered":"Five Steps to Uncovering the Real Customer Experience Journey"},"content":{"rendered":"<section id=\"block-084d66f8f882aea8f8640211b2e83c44\" class=\"content-block gated-featured-asset-block gated-feature-asset-block-right alignfull no-background\" style=\"\">\n\t\t<div class=\"gated-featured-asset-block-inner\">\n\t\t\t\n\t\t\t\t\t\t\t\n\n\n\t<span class=\"hs-gated-content-reveal-overlay  \"><\/span>\n\t<div class=\"hs-form-sticky-wrap   \">\n\t\t\n\n\t\t<div id=\"hubspot-form-678c02a9667dd\" class=\"block-hubspot-form hs-form-outer hs-form-zifc-hide  \" data-chili=\"\" data-form-id=\"248b0270-bbfd-4f66-84b5-4a14e81881da\" >\n\t\t\t\t\t\t\t\t\t<!-- <span class=\"hs-gated-content-reveal-overlay\"><\/span> -->\n\t\t\t\t\t\t\n\n\t\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h3 class=\"hs-form-title   \">Download the Guide<\/h3>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"skeleton-loader\" id=\"loading-indicator-hubspot-form-678c02a9667dd\">\n\t\t\t\t\t<div class=\"skeleton-field formpulse delay-1\">\n\t\t\t\t\t\t<div class=\"skeleton-label\"><\/div>\n\t\t\t\t\t\t<div class=\"skeleton-input\"><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"skeleton-field formpulse delay-2\">\n\t\t\t\t\t\t<div class=\"skeleton-label\"><\/div>\n\t\t\t\t\t\t<div class=\"skeleton-input\"><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"skeleton-field formpulse delay-3\">\n\t\t\t\t\t\t<div class=\"skeleton-label\"><\/div>\n\t\t\t\t\t\t<div class=\"skeleton-input\"><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t<script>\n\t\t\t\t\thsformEmbedJs.addEventListener('load', function(event_678c02a9667dd) {\n\n\t\t\t\t\t\tvar gatedContentType = 'pdf';\n\t\t\t\t\t\tvar timeoutTime = 0;\n\n\t\t\t\t\t\t\/\/ Set up functions\n\t\t\t\t\t\tfunction onFormReadyFunction($form) {\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/\/ Gated content known user check\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tif(( localStorage.getItem('hasSubmittedForm') === 'true' && document.cookie.toLowerCase().indexOf('hubspotutk') > -1 ) && (gatedContentType === 'pdf' || gatedContentType === 'popupPdf')) {\n\t\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.skeleton-loader').style.display = 'none';\n\t\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.form_target').style.display = 'none';\n\t\t\t\t\t\t\t\tlet submittedMessageCustom = $form[0].closest('.block-hubspot-form').appendChild(document.createElement('div'));\n\t\t\t\t\t\t\t\tsubmittedMessageCustom.classList.add('submitted-message-custom');\n\n\t\t\t\t\t\t\t\tif(gatedContentType === 'popupPdf') submittedMessageCustom.classList.add('text-center');\n\n\t\t\t\t\t\t\t\tsubmittedMessageCustom.innerHTML = '<a href=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/12\/TL-00891-01-NA-Five-Steps-to-Uncovering-the-Real-Customer-Experience-Journey-.pdf\" class=\"known-user-download header-cta-button button background-tsunami inline-block px-8 py-4 mb-4\" target=\"_blank\" data-last-asset=\"5 Steps to Uncovering the Real Customer Experience Journey\"><span>Download Now<\/span><span class=\"item-icon order-3 right-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"1em\" height=\"1em\" viewBox=\"0 0 512 512\"><!--! Font Awesome Pro 6.5.2 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license (Commercial License) Copyright 2024 Fonticons, Inc. --><path d=\"M288 32c0-17.7-14.3-32-32-32s-32 14.3-32 32V274.7l-73.4-73.4c-12.5-12.5-32.8-12.5-45.3 0s-12.5 32.8 0 45.3l128 128c12.5 12.5 32.8 12.5 45.3 0l128-128c12.5-12.5 12.5-32.8 0-45.3s-32.8-12.5-45.3 0L288 274.7V32zM64 352c-35.3 0-64 28.7-64 64v32c0 35.3 28.7 64 64 64H448c35.3 0 64-28.7 64-64V416c0-35.3-28.7-64-64-64H346.5l-45.3 45.3c-25 25-65.5 25-90.5 0L165.5 352H64zm368 56a24 24 0 1 1 0 48 24 24 0 1 1 0-48z\"\/><\/svg><\/a><\/div>';\n\n\n\t\t\t\t\t\t\t\tvar link_text = $form[0].closest('.block-hubspot-form').querySelector('.known-user-download').innerText;\n\t\t\t\t\t\t\t\tvar destination_url = $form[0].closest('.block-hubspot-form').querySelector('.known-user-download').href;\n\t\t\t\t\t\t\t\tvar link_class = $form[0].closest('.block-hubspot-form').querySelector('.known-user-download').classList.toString();\n\n\t\t\t\t\t\t\t\tvar knownUserDownloadClick = {\n\t\t\t\t\t\t\t\t\t'event': 'known_user_download',\n\t\t\t\t\t\t\t\t\t'link_text': link_text,\n\t\t\t\t\t\t\t\t\t'source_page': window.location.href,\n\t\t\t\t\t\t\t\t\t'Referrer': document.referrer,\n\t\t\t\t\t\t\t\t\t'destination_url': destination_url,\n\t\t\t\t\t\t\t\t\t'link_class': link_class,\n\t\t\t\t\t\t\t\t\t'lastAsset': '5 Steps to Uncovering the Real Customer Experience Journey',\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\thsLinkClickTracking();\n\t\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.known-user-download').addEventListener('click', () => {\n\t\t\t\t\t\t\t\t\tif(window.dataLayer) {\n\t\t\t\t\t\t\t\t\t\twindow.dataLayer.push(knownUserDownloadClick);\n\t\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t});\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tif (gatedContentType === 'contentReveal') {\n\t\t\t\t\t\t\t\tif (localStorage.getItem('hasSubmittedForm') !== 'true') {\n\t\t\t\t\t\t\t\t\ttimeoutTime = parseInt(timeoutTime * 1000);\n\n\t\t\t\t\t\t\t\t\tsetTimeout(() => {\n\t\t\t\t\t\t\t\t\t\tdocument.body.classList.add('gated-lock-screen');\n\t\t\t\t\t\t\t\t\t\tdocument.documentElement.classList.add('gated-lock-screen');\n\t\t\t\t\t\t\t\t\t}, timeoutTime);\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/\/ Init ZI FC\n\t\t\t\t\t\t\t\t$form.attr('data-zifc', 'true');\n\t\t\t\t\t\t\t\tif (!$form[0].closest('.block-hubspot-form').classList.contains('hs-form-zifc-hide'))\n\t\t\t\t\t\t\t\t\tdocument.getElementById('loading-indicator-hubspot-form-678c02a9667dd').style.display = 'none';\n\n\t\t\t\t\t\t\t\tsetTimeout(() => {\n\t\t\t\t\t\t\t\t\tdocument.getElementById('loading-indicator-hubspot-form-678c02a9667dd').style.display = 'none';\n\t\t\t\t\t\t\t\t}, 5000);\n\n\t\t\t\t\t\t\t\t\/\/ Init onEmailChange fn if ZIFC enabled\n\t\t\t\t\t\t\t\tonEmailChange($form);\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\/\/ inject custom field values into Hubspot hidden input names\n\t\t\t\t\t\t\tvar formIDLastAssetData = formIDLastAssetData || [];\n\t\t\t\t\t\t\tformIDLastAssetData.push({\n\t\t\t\t\t\t\t\tid: 'hubspot-form-678c02a9667dd',\n\t\t\t\t\t\t\t\tlast_asset: '5 Steps to Uncovering the Real Customer Experience Journey'\n\t\t\t\t\t\t\t});\n\t\t\t\t\t\t\tvar input = $form[0].querySelector('input[name=\"last_asset\"]');\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\/\/lastAssetInputs.forEach(input => {\n\t\t\t\t\t\t\tif(input.closest('.block-hubspot-form')) {\n\t\t\t\t\t\t\t\tvar formId = input.closest('.block-hubspot-form').id;\n\t\t\t\t\t\t\t\tvar formData = formIDLastAssetData.find(item => item.id === formId);\n\n\t\t\t\t\t\t\t\tif (formData) {\n\t\t\t\t\t\t\t\t\tinput.value = formData.last_asset;\n\t\t\t\t\t\t\t\t\tinput.dispatchEvent(new Event('input', { bubbles: true }));\n\n\t\t\t\t\t\t\t\t\tconsole.log(formData.last_asset);\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\/\/});\n\t\t\t\t\t\t\t\/\/ if (document.querySelector('input[name=\"last_asset\"]')) {\n\t\t\t\t\t\t\t\/\/ \tdocument.querySelector('input[name=\"last_asset\"]').value = '<\/\/?php echo $last_asset; ?>';\n\t\t\t\t\t\t\t\/\/ \tdocument.querySelector('input[name=\"last_asset\"]').dispatchEvent(new Event('input', {\n\t\t\t\t\t\t\t\/\/ \t\tbubbles: true\n\t\t\t\t\t\t\t\/\/ \t}));\n\n\t\t\t\t\t\t\t\/\/ }\n\t\t\t\t\t\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\/\/ After button clicked, but before data is sent\n\t\t\t\t\t\tfunction onBeforeFormSubmitFunction($form) {\n\t\t\t\t\t\t\tconst submitButton = $form.find('input[type=\"submit\"]').get(0);\n\n\t\t\t\t\t\t\tif (submitButton) {\n\t\t\t\t\t\t\t\tsubmitButton.classList.add('submit-loading');\n\t\t\t\t\t\t\t\tsubmitButton.value = \"Loading...\";\n\t\t\t\t\t\t\t\tsubmitButton.disabled = true;\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t}\n\t\t\t\t\t\t\/\/ Next few functions fire only if ZI enabled\n\t\t\t\t\t\tfunction onEmailChange($form) {\n\t\t\t\t\t\t\tconst emailInput = document.querySelector('input[name=\"email\"]');\n\n\t\t\t\t\t\t\tif (emailInput && !emailInput.hasListenersAttached) {\n\t\t\t\t\t\t\t\t['input', 'change'].forEach(eventType => {\n\t\t\t\t\t\t\t\t\temailInput.addEventListener(eventType, handleInputChange.bind(null, $form, emailInput));\n\t\t\t\t\t\t\t\t});\n\n\t\t\t\t\t\t\t\temailInput.hasListenersAttached = true;\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction handleInputChange($form, emailInput) {\n\t\t\t\t\t\t\t\/\/console.log('Email input event triggered:', emailInput.value);\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tif ($form.attr('data-zifc') === 'true' && typeof window._zi_fc !== 'undefined') {\n\t\t\t\t\t\t\t\t\thandleZoomInfoMatch($form, emailInput);\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction handleZoomInfoMatch($form, emailInput) {\n\t\t\t\t\t\t\tvalidateEmailWithDelay(emailInput);\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction validateEmailWithDelay(emailInput) {\n\t\t\t\t\t\t\tvar form = emailInput.closest('form');\n\t\t\t\t\t\t\tvar submitButton = form.querySelector('input[type=\"submit\"]');\n\n\t\t\t\t\t\t\tfunction disableSubmit() {\n\t\t\t\t\t\t\t\t\/\/console.log('Disable Submit');\n\t\t\t\t\t\t\t\tsubmitButton.classList.add('disabled');\n\t\t\t\t\t\t\t\tsubmitButton.disabled = true;\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\tfunction enableSubmit() {\n\t\t\t\t\t\t\t\t\/\/console.log('Enable Submit');\n\t\t\t\t\t\t\t\tsubmitButton.classList.remove('disabled');\n\t\t\t\t\t\t\t\tsubmitButton.disabled = false;\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\tsetTimeout(() => {\n\t\t\t\t\t\t\t\tconst neverBounceStatus = emailInput.getAttribute('data-zi-neverbounce-status');\n\t\t\t\t\t\t\t\t\/\/console.log(neverBounceStatus);\n\n\t\t\t\t\t\t\t\tif (neverBounceStatus === 'valid') {\n\t\t\t\t\t\t\t\t\t\/\/console.log('The email input has data-zi-neverbounce set to valid.');\n\t\t\t\t\t\t\t\t\t\/\/ Handle valid email status if needed\n\t\t\t\t\t\t\t\t} else if (neverBounceStatus === 'invalid') {\n\t\t\t\t\t\t\t\t\tdisableSubmit();\n\t\t\t\t\t\t\t\t} else if (neverBounceStatus === 'disposable') {\n\t\t\t\t\t\t\t\t\tdisableSubmit();\n\t\t\t\t\t\t\t\t} else {\n\t\t\t\t\t\t\t\t\tenableSubmit();\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t}, 500);\n\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\twindow.addEventListener('message', function(event) {\n\t\t\t\t\t\t\t\tif (event.data.type === 'hsFormCallback' && event.data.eventName === 'onFormReady') {\n\t\t\t\t\t\t\t\t\tonEmailChange( \/* Pass your form here if needed *\/ );\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t});\n\t\t\t\t\t\t\n\n\t\t\t\t\t\tfunction onFormSubmitFunction($form) {\n\t\t\t\t\t\t\t\/\/console.log('onFormSubmit function');\n\t\t\t\t\t\t\t\/\/ if ($form.attr('id') === 'hsForm_248b0270-bbfd-4f66-84b5-4a14e81881da') {\n\t\t\t\t\t\t\t\/\/ \t\/\/console.log(\"248b0270-bbfd-4f66-84b5-4a14e81881da form submit function\");\n\t\t\t\t\t\t\t\/\/ }\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction onFormSuccessFunction($form, data) {\n\t\t\t\t\t\t\tif (gatedContentType === 'contentReveal') {\n\t\t\t\t\t\t\t\tif (localStorage.getItem('hasSubmittedForm') !== 'true') {\n\t\t\t\t\t\t\t\t\trevealGatedContent();\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t} else if (gatedContentType === 'popupVideo' || gatedContentType === 'heroCTAPopupVideo') {\n\t\t\t\t\t\t\t\trevealPopupVideo($form);\n\t\t\t\t\t\t\t} else if (gatedContentType === 'popupPdf') {\n\t\t\t\t\t\t\t\trevealPopupPdf($form);\n\t\t\t\t\t\t\t} else if (gatedContentType === 'footerCTAPopupVideo') {\n\t\t\t\t\t\t\t\trevealFooterPopupVideo()\n\t\t\t\t\t\t\t} else if (gatedContentType === 'innerGate') {\n\t\t\t\t\t\t\t\trevealInnerGate($form);\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\/\/ GTM add event trigger here\n\t\t\t\t\t\t\twindow.dataLayer = window.dataLayer || []\n\t\t\t\t\t\t\twindow.dataLayer.push({\n\t\t\t\t\t\t\t\t'event': 'form_submit',\n\t\t\t\t\t\t\t\t'lastAsset': '5 Steps to Uncovering the Real Customer Experience Journey',\n\t\t\t\t\t\t\t\t'formSubmittedPage': window.location.href,\n\t\t\t\t\t\t\t\t'salesforceCampaignID': 'Five Steps to Uncovering the Real Customer Experience Journey',\n\t\t\t\t\t\t\t\t'formType': 'gated',\n\t\t\t\t\t\t\t\t'gatedContentType': gatedContentType\n\t\t\t\t\t\t\t});\n\n\t\t\t\t\t\t\tlocalStorage.setItem('hasSubmittedForm', 'true');\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction revealInnerGate($form) {\n\t\t\t\t\t\t\tif($form[0].closest('.block-im-quiz')) {\n\t\t\t\t\t\t\t\t$form[0].closest('.hs-form-sticky-wrap').classList.add('hidden');\n\t\t\t\t\t\t\t\t$form[0].closest('.block-im-quiz').querySelector('.im-quiz-finish-screen').classList.remove('hidden');\n\t\t\t\t\t\t\t\t$form[0].closest('.block-im-quiz').querySelector('.quiz-inner').classList.remove('hidden');\n\t\t\t\t\t\t\t\t$form[0].closest('.block-im-quiz').querySelector('.restart').style.display = 'inline-block';\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction revealGatedContent() {\n\t\t\t\t\t\t\t\/\/console.log('content has been revealed');\n\t\t\t\t\t\t\tdocument.body.classList.remove('gated-lock-screen');\n\t\t\t\t\t\t\tdocument.documentElement.classList.remove('gated-lock-screen');\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction revealPopupPdf($form) {\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.submitted-message-custom').classList.remove('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.submitted-message').classList.add('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.hs-form-title').classList.add('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.more-content').classList.add('hidden');\n\t\t\t\t\t\t\tsetTimeout(() => {\n\t\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.submitted-message-custom .header-cta-button').click();\n\t\t\t\t\t\t\t}, 3000);\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction revealPopupVideo($form) {\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.play-btn.modal-trigger.form-to-video').click();\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.form-to-video-wrapper').classList.remove('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.submitted-message').classList.add('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.hs-form-title').classList.add('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').classList.add('to-video');\n\t\t\t\t\t\t}\n\t\t\t\t\t\tfunction revealFooterPopupVideo() {\n\t\t\t\t\t\t\tdocument.querySelector('.play-btn.modal-trigger.form-to-video.footer-cta').click();\n\t\t\t\t\t\t\tdocument.querySelector('.form-to-video-wrapper.footer-cta').classList.remove('hidden');\n\t\t\t\t\t\t\tdocument.querySelector('.hs-form-title.footer-cta').classList.add('hidden');\n\t\t\t\t\t\t\tdocument.querySelector('.hs-form-sticky-wrap.footer-cta-popup-video .block-hubspot-form').classList.add('to-video');\n\t\t\t\t\t\t\tvar submittedMessages = document.querySelectorAll('.submitted-message');\n\t\t\t\t\t\t\tsubmittedMessages.forEach(function(submittedMessage) {\n\t\t\t\t\t\t\t\tsubmittedMessage.classList.add('hidden');\n\t\t\t\t\t\t\t});\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction gotoScorecard(data) {\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tvar baseURL = '';\n\t\t\t\t\t\t\tvar thankYouURLParams = [];\n\t\t\t\t\t\t\tthankYouURLParams['first_name'] = data.submissionValues.firstname ? data.submissionValues.firstname : '';\n\t\t\t\t\t\t\tthankYouURLParams['last_name'] = data.submissionValues.lastname ? data.submissionValues.lastname : '';\n\t\t\t\t\t\t\tthankYouURLParams['email'] = data.submissionValues.email ? data.submissionValues.email : '';\n\t\t\t\t\t\t\tthankYouURLParams['phone_number'] = data.submissionValues.phone ? data.submissionValues.phone : '5555555555';\n\n\t\t\t\t\t\t\tthankYouURLParams = Object.entries(thankYouURLParams);\n\t\t\t\t\t\t\tvar queryString = thankYouURLParams.map(([key, value]) =>\n\t\t\t\t\t\t\t`${encodeURIComponent(key)}=${encodeURIComponent(value)}`).join('&');\n\n\n\t\t\t\t\t\t\tvar finalThankyouURL = `${baseURL}?${queryString}&suppress_fields`;\n\n\t\t\t\t\t\t\twindow.open(finalThankyouURL, '_blank');\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t}\n\t\t\t\t\t\t\/\/ Returns the redirect URL needed for the Hubspot form\n\t\t\t\t\t\tfunction generateThankYouURL(customURL, formType, gatedContentType, gatedAsset, $form) {\n\t\t\t\t\t\t\t\/\/ Check if custom Thank You URL is needed\n\t\t\t\t\t\t\tif (!customURL) {\n\t\t\t\t\t\t\t\tvar baseURL =\n\t\t\t\t\t\t\t\t\t'https:\/\/inmoment.com\/en-gb\/thank-you\/?';\n\t\t\t\t\t\t\t\tvar thankYouURLParams = [];\n\n\t\t\t\t\t\t\t\tif (formType === 'gated') {\n\t\t\t\t\t\t\t\t\tif (gatedContentType === 'pdf') {\n\t\t\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'asset';\n\t\t\t\t\t\t\t\t\t\t\/\/ Gated content needs to be attachment URL\n\t\t\t\t\t\t\t\t\t\tthankYouURLParams['asset'] = gatedAsset;\n\t\t\t\t\t\t\t\t\t} else if (gatedContentType === 'video') {\n\t\t\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'video';\n\t\t\t\t\t\t\t\t\t\t\/\/ Gated content needs to be attachment URL\n\t\t\t\t\t\t\t\t\t\tthankYouURLParams['asset'] = gatedAsset;\n\t\t\t\t\t\t\t\t\t} else if (gatedContentType === 'popupVideo') {\n\t\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t\t} else if (gatedContentType === 'contentReveal') {\n\t\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t\t} else if (gatedContentType === 'heroCTAPopupVideo') {\n\t\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t\t} else if (gatedContentType === 'footerCTAPopupVideo') {\n\t\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t\t} else if (gatedContentType === 'popupPdf') {\n\t\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t\t} else if (gatedContentType === 'innerGate') {\n\t\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t\t\/\/console.log('gatedAsset -> ', gatedAsset);\n\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\tif (formType === 'demo') {\n\t\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'contact';\n\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\tif (formType === 'contact') {\n\t\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'contact';\n\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\tif (formType === 'event') {\n\t\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'event';\n\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\t\/\/console.log('thankYouURLParams -> ', thankYouURLParams);\n\t\t\t\t\t\t\t\t\/\/ Construct the query string by joining the key-value pairs\n\t\t\t\t\t\t\t\tthankYouURLParams = Object.entries(thankYouURLParams);\n\n\t\t\t\t\t\t\t\tvar queryString = thankYouURLParams.map(([key, value]) =>\n\t\t\t\t\t\t\t\t\t`${encodeURIComponent(key)}=${encodeURIComponent(value)}`).join('&');\n\n\t\t\t\t\t\t\t\t\/\/console.log('queryString -> ', queryString);\n\t\t\t\t\t\t\t\t\/\/ Combine the base URL with the query string\n\t\t\t\t\t\t\t\tvar finalThankyouURL = `${baseURL}${queryString}`;\n\n\t\t\t\t\t\t\t\t\/\/console.log('finalThankyouURL -> ', finalThankyouURL);\n\t\t\t\t\t\t\t\treturn finalThankyouURL;\n\t\t\t\t\t\t\t} else {\n\t\t\t\t\t\t\t\t\/\/console.log('customURL -> ', customURL);\n\t\t\t\t\t\t\t\treturn customURL;\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tif(document.querySelector('#hubspot-form-678c02a9667dd')) {\n\t\t\t\t\t\t\t\tvar observer = new IntersectionObserver(function(el) {\n\t\t\t\t\t\t\t\t\tel = el[0] ? el[0] : el;\n\t\t\t\t\t\t\t\t\tif (el.isIntersecting) {\n\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\/\/ Main hubspot code\n\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\tregion: \"na1\",\n\t\t\t\t\t\t\tportalId: \"1787915\",\n\t\t\t\t\t\t\tlocale: \"en\",\n\t\t\t\t\t\t\ttarget: \"#hubspot-form-678c02a9667dd .form_target\",\n\t\t\t\t\t\t\tcss: '',\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tredirectUrl: generateThankYouURL('',\n\t\t\t\t\t\t\t\t\t'gated', 'pdf',\n\t\t\t\t\t\t\t\t\t'15816'),\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tformId: \"248b0270-bbfd-4f66-84b5-4a14e81881da\",\n\t\t\t\t\t\t\tmanuallyBlockedEmailDomain: [\"mailinator.com\",\"mailor.com\",\"yahoi.co.uk\",\"art.suez.edu.eg\",\"eol.com\",\"info.com\",\"weizixu.com\",\"naymedia.com\",\"compny.com\",\"linator.com\",\"edu.com\",\"mailinaor.com\",\"sportrid.comm\",\"tufufacenurimyv.com\",\"eeeqwe2.com\",\"armyspy.com\",\"info.net\",\"hinoon.com\",\"ainator.com\",\"busniess.com\",\"GMAIL1.com\",\"alright.com\",\"example.com\",\"poverts.com\",\"mailt.com\",\"apxby.com\",\"gmail.com\",\"yahoo.com\",\"hotmail.com\",\"live.com\",\"aol.com\",\"outlook.com\",\"qq.com\",\"comcast.com\",\"icloud.com\",\"ctpagent.com\",\"wesolvecx.com\",\"getthematic.com\",\"merkle.com\",\"getlocalmeasure.com\",\"localmeasure.com\",\"asknicely.com\",\"nielseniq.com\",\"momentive.com\",\"reputation.com\",\"zenloop.com\",\"eloquant.com\",\"forsta.com\",\"hellocustomer.com\",\"skeepers.io\",\"yabble.com\",\"resonate.com.au\",\"smg.com\",\"altointelligence.co.uk\",\"altointelligence.com\",\"auracorp.com\",\"bareinternational.com\",\"bestmark.com\",\"blauw.com\",\"clarabridge.com\",\"concentrix.com\",\"concur.com\",\"confirmit.com\",\"copytimize.com\",\"critizr.com\",\"crowdicity.com\",\"customerradar.com\",\"customersat.com\",\"gallup.com\",\"getfeedback.com\",\"gfk.com\",\"globis-consulting.de\",\"glowfeed.com\",\"insync.com.au\",\"intervista.ch\",\"iperceptions.com\",\"jacada.com\",\"ka-brandresearch.com\",\"kantar.com\",\"kantartns.com\",\"kunden-insights.de\",\"link.ch\",\"livinglens.tv\",\"Loyalty360.org\",\"management-consult.de\",\"medallia.com\",\"morpace.com\",\"nice.com\",\"niceincontact.com\",\"op2ma.com.au\",\"opinionlab.com\",\"oracle.com\",\"pangealabs.com\",\"pidas.com\",\"potentiate.com\",\"quadient.com\",\"qualtrics.com\",\"questback.com\",\"rateitapp.com\",\"rateitapp.com.au\",\"responsetek.com\",\"rightnow.com\",\"salesforce.com\",\"sap.com\",\"satmetrix.com\",\"slmedien.de\",\"smg.com\",\"sphanalytics.com\",\"stellarbpo.com\",\"stellarxm.com\",\"strikedeck.com\",\"surveygizmo.com\",\"surveymonkey.com\",\"tele-research.de\",\"themsrgroup.com\",\"tns-global.com\",\"tns-infratest.com\",\"tnsglobal.com\",\"touchpointgroup.com\",\"ttr-group.de\",\"united-research.com\",\"usabilla.com\",\"verint.com\",\"vovici.com\",\"walkerinfo.com\",\"zendesk.com\",\"zingle.com\"],\n\n\t\t\t\t\t\t\t\/\/ Arbitrary in case there are two of same form on page\n\t\t\t\t\t\t\tformInstanceId: \"hubspot-form-678c02a9667dd\",\n\n\n\n\t\t\t\t\t\t\tonFormReady: function($form) {\n\t\t\t\t\t\t\t\tonFormReadyFunction($form);\n\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\tonBeforeFormSubmit: function($form) {\n\t\t\t\t\t\t\t\tonBeforeFormSubmitFunction($form);\n\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\tonFormSubmit: function($form) {\n\t\t\t\t\t\t\t\tonFormSubmitFunction($form);\n\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\tonFormSubmitted: function($form, data) {\n\t\t\t\t\t\t\t\tonFormSuccessFunction($form, data);\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\tsubmitText: \"Get the Guide\",\n\t\t\t\t\t\t});\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tobserver.unobserve(el.target);\n\t\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t}, {\n\t\t\t\t\t\t\t\t\troot: null,\n\t\t\t\t\t\t\t\t\trootMargin: '0px 0px 50% 0px',\n\t\t\t\t\t\t\t\t\tthreshold: 0.1\n\t\t\t\t\t\t\t\t});\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\tvar targetElement = document.querySelector('#hubspot-form-678c02a9667dd');\n\t\t\t\t\t\t\t\tobserver.observe(targetElement.parentElement);\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t}) \/\/ on hs script loaded\n\t\t\t\t<\/script>\n\n\n\t\t\t\t\t\t\t\t\t<script>\n\t\t\t\t\t\t(function() { \/\/ Start of IIFE\n\t\t\t\t\t\t\t\/\/console.log(\"Zi Enabled for form hubspot-form-678c02a9667dd, waiting to add FC onReady\");\n\t\t\t\t\t\t\tif (!window._zi_fc) {\n\t\t\t\t\t\t\t\twindow._zi_fc = {};\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\tif (!window._zi_fc.onReadyList) {\n\t\t\t\t\t\t\t\twindow._zi_fc.onReadyList = [];\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\tconst formId = \"hubspot-form-678c02a9667dd\";\n\t\t\t\t\t\t\t\/\/ Check if a function for this formId already exists\n\t\t\t\t\t\t\tconst isFuncAlreadyAdded = window._zi_fc.onReadyList.some(func => func.tag === formId);\n\n\t\t\t\t\t\t\tlet onReadyCalled = false;\n\n\t\t\t\t\t\t\tconst func = (data) => {\n\t\t\t\t\t\t\t\tonReadyCalled = true; \/\/ Set the flag to true\n\t\t\t\t\t\t\t\tif(document.getElementById('loading-indicator-' + formId).nextElementSibling.getAttribute('data-hubspot-rendered') === 'true') {\n\t\t\t\t\t\t\t\t\tdocument.getElementById('loading-indicator-' + formId).style.display = 'none';\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\tconst formDivElement = document.getElementById(formId);\n\t\t\t\t\t\t\t\tif (formDivElement) {\n\t\t\t\t\t\t\t\t\t\/\/ console.log(\"formDivEL found! it's\");\n\t\t\t\t\t\t\t\t\tformDivElement.classList.remove('hs-form-zifc-hide');\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t};\n\n\t\t\t\t\t\t\tif (!isFuncAlreadyAdded) {\n\t\t\t\t\t\t\t\t\/\/console.log(\"isFuncAlreadyAdded\");\n\t\t\t\t\t\t\t\tfunc.tag = formId; \/\/ Add a tag to the function for uniqueness check\n\t\t\t\t\t\t\t\twindow._zi_fc.onReadyList.push(func);\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\/\/ Timer to handle the case when onReady is not called within 4000ms\n\t\t\t\t\t\t\tsetTimeout(() => {\n\t\t\t\t\t\t\t\tif (!onReadyCalled) {\n\t\t\t\t\t\t\t\t\tfunc();\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t}, 3000);\n\n\t\t\t\t\t\t\twindow._zi_fc.onReady = (data) => {\n\t\t\t\t\t\t\t\tconsole.log(\"onReady triggered\");\n\t\t\t\t\t\t\t\tonReadyCalled = true; \/\/ Set the flag to true\n\t\t\t\t\t\t\t\twindow._zi_fc.onReadyList.forEach((func) => {\n\t\t\t\t\t\t\t\t\tfunc(data);\n\t\t\t\t\t\t\t\t});\n\t\t\t\t\t\t\t};\n\t\t\t\t\t\t})(); \/\/ End of IIFE\n\t\t\t\t\t<\/script>\n\t\t\t\t\n\n\t\t\t\t\n\n\n\t\t\t\t\n\t\t\t\t<div class=\"form_target\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n\n\n\t\t\t\t\t\t\n\t\t\t<div class=\"gated-featured-asset-block-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h2 class=\"gated-featured-asset-block-heading color-orca\">Journey Mapping<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"gated-featured-asset-block-text-content \">\n\t\t\t\t\t\t<p style=\"font-size:1.3rem\">Today, the customer journey is much more complex and varies widely across different organizations and customer segments. It is no longer the product that is the focal point; it is the experience the company delivers. This article is a guide to help you develop a customer journey map for your customers\u2019 experience that will allow you to view your organization and its process through their eyes.<\/p>\n<p style=\"font-size:1.3rem\">The article outlines a real-world example of how a financial institution used journey mapping to identify the root cause of attrition and strategies for increasing customer retention when investment representatives retired.<\/p>\n<p style=\"font-size:1.3rem\">What is Journey Mapping?<\/p>\n<p style=\"font-size:1.3rem\">A customer journey map is a visual representation of the journey a customer has with your brand, products, services, and people. It is important to note that journey mapping is not an appropriate replacement for quantitative efforts, but rather a good starting point or supplement to quantitative efforts. It includes multiple touchpoints from the customer\u2019s point of view, such as:<\/p>\n<ul style=\"font-size:1.3rem\">\n<li>Key moments and evaluation points in the process<\/li>\n<li>Positive and negative components of the experience<\/li>\n<li>Attitudes and emotions that may come into play<\/li>\n<\/ul>\n<p style=\"font-size:1.3rem\"><strong>Fill out the form on the right to download your free copy.\u00a0<\/strong><\/p>\n<p>&nbsp;<br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/section>\n\n\n\n<section id=\"block-201cc6c7ef34b8a6128fba44c4ed8a96\" class=\"content-block client-logo-bar-block default alignfull no-background\" style=\"\">\n\t<div class=\"logo-bar-wrapper\">\n\n\t\t<div class=\"default-bar bar-grid grid grid-nogutter background-great-white\">\n\n\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"col col-middle col-align-middle single-logo \">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"image-btn modal-trigger no-hover\" data-toggle=\"modal\" data-target=\".client-content-699315409\" style=\"\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"object-contain absolute top-0 left-0 w-full h-full\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-lazy=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/NorthFace_logo-142.svg\" alt=\"\" \/>\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Private: The North Face<\/span>\n\t\t\t\t\t\t\t<\/a>\n\n\n\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- single-logo -->\n\n\t\t\t\t<!-- $client_img -->\n\n\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"col col-middle col-align-middle single-logo \">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"image-btn modal-trigger no-hover\" data-toggle=\"modal\" data-target=\".client-content-2247902192\" style=\"\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"object-contain absolute top-0 left-0 w-full h-full\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-lazy=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/Hyundai_logo-134.svg\" alt=\"\" \/>\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Hyundai<\/span>\n\t\t\t\t\t\t\t<\/a>\n\n\n\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- single-logo -->\n\n\t\t\t\t<!-- $client_img -->\n\n\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"col col-middle col-align-middle single-logo \">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"image-btn modal-trigger no-hover\" data-toggle=\"modal\" data-target=\".client-content-4076565350\" style=\"\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"object-contain absolute top-0 left-0 w-full h-full\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-lazy=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/Telus_Logo-30.svg\" alt=\"\" \/>\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">TELUS<\/span>\n\t\t\t\t\t\t\t<\/a>\n\n\n\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- single-logo -->\n\n\t\t\t\t<!-- $client_img -->\n\n\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"col col-middle col-align-middle single-logo \">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"image-btn modal-trigger no-hover\" data-toggle=\"modal\" data-target=\".client-content-1811030748\" style=\"\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"object-contain absolute top-0 left-0 w-full h-full\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-lazy=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/TiffanyCo_Logo-13-13.svg\" alt=\"Tiffany &#038; Co. logo in black and white.\" \/>\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Tiffany &#038; Co.<\/span>\n\t\t\t\t\t\t\t<\/a>\n\n\n\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- single-logo -->\n\n\t\t\t\t<!-- $client_img -->\n\n\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"col col-middle col-align-middle single-logo \">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"image-btn modal-trigger no-hover\" data-toggle=\"modal\" data-target=\".client-content-485823050\" style=\"\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"object-contain absolute top-0 left-0 w-full h-full\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-lazy=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/FirstNationalBank_logo-132.svg\" alt=\"\" \/>\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">First National Bank<\/span>\n\t\t\t\t\t\t\t<\/a>\n\n\n\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- single-logo -->\n\n\t\t\t\t<!-- $client_img -->\n\n\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"col col-middle col-align-middle single-logo \">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"image-btn modal-trigger no-hover\" data-toggle=\"modal\" data-target=\".client-content-3957342759\" style=\"\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"object-contain absolute top-0 left-0 w-full h-full\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-lazy=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/Volvo_Logo-70.svg\" alt=\"Volvo's logo in blue.\" \/>\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Volvo<\/span>\n\t\t\t\t\t\t\t<\/a>\n\n\n\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- single-logo -->\n\n\t\t\t\t<!-- $client_img -->\n\n\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"col col-middle col-align-middle single-logo \">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"image-btn modal-trigger no-hover\" data-toggle=\"modal\" data-target=\".client-content-1971640196\" style=\"\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"object-contain absolute top-0 left-0 w-full h-full\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-lazy=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/FootLocker_Logo-02.svg\" alt=\"\" \/>\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Foot Locker<\/span>\n\t\t\t\t\t\t\t<\/a>\n\n\n\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- single-logo -->\n\n\t\t\t\t<!-- $client_img -->\n\n\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"col col-middle col-align-middle single-logo \">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"image-btn modal-trigger no-hover\" data-toggle=\"modal\" data-target=\".client-content-135897378\" style=\"\">\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"object-contain absolute top-0 left-0 w-full h-full\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-lazy=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/Arbys_Logo-24.svg\" alt=\"\" \/>\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Arby&#8217;s<\/span>\n\t\t\t\t\t\t\t<\/a>\n\n\n\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- single-logo -->\n\n\t\t\t\t<!-- $client_img -->\n\n\t\t\t<!-- end foreach $clientlogos -->\n\t\t<\/div><!-- .bar grid -->\n\n\t\t\n\t\t<!-- First Modal - Content Modal -->\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\t<div class=\"modal fade modal-client client-content-699315409\" id=\"content-modal-699315409\" tabindex=\"-1\" role=\"dialog\" aria-hidden=\"true\">\n\t\t\t\t\t\t<div class=\"modal-dialog\" role=\"document\">\n\t\t\t\t\t\t\t<div class=\"modal-content\">\n\n\t\t\t\t\t\t\t\t<div class=\"modal-body\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"embed-responsive embed-container\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col col-12 testimonial-content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/NorthFace_logo-142.svg\" class=\"logo-image\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"client-testimonial \">&quot;With the surveys and the Voice of the Customer we could really find out more about who our customer, what relationship they have with us as a brand, what they like or what they wish to have more of&#8230;we are always surprised with what our customers are telling us.&quot;<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"client-attribution \">The North Face<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .testimonial-content -->\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"button-group\">\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .button-group -->\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- embed-container -->\n\n\t\t\t\t\t\t\t\t<\/div><!-- .modal-body -->\n\n\t\t\t\t\t\t\t<\/div><!--- .modal-content -->\n\t\t\t\t\t\t<\/div><!-- .modal-dialog -->\n\t\t\t\t\t<\/div><!-- #content-modal -->\n\t\t\t\t\n\t\t\t\t<!-- Second Modal: Video Modal -->\n\t\t\t\t<!-- $client_video  -->\n\t\t\t<!-- $client_img -->\n\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\t<div class=\"modal fade modal-client client-content-2247902192\" id=\"content-modal-2247902192\" tabindex=\"-1\" role=\"dialog\" aria-hidden=\"true\">\n\t\t\t\t\t\t<div class=\"modal-dialog\" role=\"document\">\n\t\t\t\t\t\t\t<div class=\"modal-content\">\n\n\t\t\t\t\t\t\t\t<div class=\"modal-body\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"embed-responsive embed-container\">\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"button-group\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"button download pdf-btn  \" href=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/Hyundai-and-Pearl-Plaza.pdf\" download><span>Download PDF<\/span><\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .button-group -->\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- embed-container -->\n\n\t\t\t\t\t\t\t\t<\/div><!-- .modal-body -->\n\n\t\t\t\t\t\t\t<\/div><!--- .modal-content -->\n\t\t\t\t\t\t<\/div><!-- .modal-dialog -->\n\t\t\t\t\t<\/div><!-- #content-modal -->\n\t\t\t\t\n\t\t\t\t<!-- Second Modal: Video Modal -->\n\t\t\t\t<!-- $client_video  -->\n\t\t\t<!-- $client_img -->\n\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\t<div class=\"modal fade modal-client client-content-4076565350\" id=\"content-modal-4076565350\" tabindex=\"-1\" role=\"dialog\" aria-hidden=\"true\">\n\t\t\t\t\t\t<div class=\"modal-dialog\" role=\"document\">\n\t\t\t\t\t\t\t<div class=\"modal-content\">\n\n\t\t\t\t\t\t\t\t<div class=\"modal-body\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"embed-responsive embed-container\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col col-12 testimonial-content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/Telus_Logo-30.svg\" class=\"logo-image\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"client-testimonial \">Telus consolidated their program to be able to see holistic how their customers were experiencing their services and implemented a thorough closed loop and recovery program. They used Customer Journey based on VOC design; right customers, right mode, right time. With Pearl-Plaza they have harmonized dashboard reporting and advanced analytics.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .testimonial-content -->\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"button-group\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"button download pdf-btn  \" href=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/CS-01043-01-Telus-Case-Study-A4.pdf\" download><span>CS-01043-01-Telus Case Study-A4<\/span><\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .button-group -->\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- embed-container -->\n\n\t\t\t\t\t\t\t\t<\/div><!-- .modal-body -->\n\n\t\t\t\t\t\t\t<\/div><!--- .modal-content -->\n\t\t\t\t\t\t<\/div><!-- .modal-dialog -->\n\t\t\t\t\t<\/div><!-- #content-modal -->\n\t\t\t\t\n\t\t\t\t<!-- Second Modal: Video Modal -->\n\t\t\t\t<!-- $client_video  -->\n\t\t\t<!-- $client_img -->\n\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t<!-- Second Modal: Video Modal -->\n\t\t\t\t<!-- $client_video  -->\n\t\t\t<!-- $client_img -->\n\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\t<div class=\"modal fade modal-client client-content-485823050\" id=\"content-modal-485823050\" tabindex=\"-1\" role=\"dialog\" aria-hidden=\"true\">\n\t\t\t\t\t\t<div class=\"modal-dialog\" role=\"document\">\n\t\t\t\t\t\t\t<div class=\"modal-content\">\n\n\t\t\t\t\t\t\t\t<div class=\"modal-body\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"embed-responsive embed-container\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col col-12 testimonial-content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/FirstNationalBank_logo-132.svg\" class=\"logo-image\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"client-testimonial \">Pearl-Plaza ingests social data from Facebook and Twitter to ensure First National is listening where its customers are talking.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .testimonial-content -->\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"button-group\">\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .button-group -->\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- embed-container -->\n\n\t\t\t\t\t\t\t\t<\/div><!-- .modal-body -->\n\n\t\t\t\t\t\t\t<\/div><!--- .modal-content -->\n\t\t\t\t\t\t<\/div><!-- .modal-dialog -->\n\t\t\t\t\t<\/div><!-- #content-modal -->\n\t\t\t\t\n\t\t\t\t<!-- Second Modal: Video Modal -->\n\t\t\t\t<!-- $client_video  -->\n\t\t\t<!-- $client_img -->\n\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\t<div class=\"modal fade modal-client client-content-3957342759\" id=\"content-modal-3957342759\" tabindex=\"-1\" role=\"dialog\" aria-hidden=\"true\">\n\t\t\t\t\t\t<div class=\"modal-dialog\" role=\"document\">\n\t\t\t\t\t\t\t<div class=\"modal-content\">\n\n\t\t\t\t\t\t\t\t<div class=\"modal-body\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"embed-responsive embed-container\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col col-12 testimonial-content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/Volvo_Logo-70.svg\" class=\"logo-image\" alt=\"Volvo&#039;s logo in blue.\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"client-testimonial \">Volvo uses Pearl-Plaza to design action plans that address individual dealership challenges when it comes to creating meaningful customer experiences.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"client-attribution \">Volvo<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .testimonial-content -->\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"button-group\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"button download pdf-btn  \" href=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/CS-00898-02-Volvo-Case-Study.pdf\" download><span>Download PDF<\/span><\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .button-group -->\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- embed-container -->\n\n\t\t\t\t\t\t\t\t<\/div><!-- .modal-body -->\n\n\t\t\t\t\t\t\t<\/div><!--- .modal-content -->\n\t\t\t\t\t\t<\/div><!-- .modal-dialog -->\n\t\t\t\t\t<\/div><!-- #content-modal -->\n\t\t\t\t\n\t\t\t\t<!-- Second Modal: Video Modal -->\n\t\t\t\t<!-- $client_video  -->\n\t\t\t<!-- $client_img -->\n\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\t<div class=\"modal fade modal-client client-content-1971640196\" id=\"content-modal-1971640196\" tabindex=\"-1\" role=\"dialog\" aria-hidden=\"true\">\n\t\t\t\t\t\t<div class=\"modal-dialog\" role=\"document\">\n\t\t\t\t\t\t\t<div class=\"modal-content\">\n\n\t\t\t\t\t\t\t\t<div class=\"modal-body\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"embed-responsive embed-container\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col col-12 testimonial-content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/FootLocker_Logo-02.svg\" class=\"logo-image\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"client-testimonial \">&quot;Chasing survey scores and lagging indicators is not our idea of a modern approach to improving experiences. Instead, we partner with Pearl-Plaza to identify key moments that matter in our customers\u2019 journey\u2019s and drive change in those areas. This approach gives our executives better metrics to run the business and elevates our results.\u201d<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"client-attribution \">Tyler Saxey, Director Customer Experience, Foot Locker<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .testimonial-content -->\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"button-group\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"button download pdf-btn  \" href=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/Foot-Locker_Case-Study_2019.pdf\" download><span>Download PDF<\/span><\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .button-group -->\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- embed-container -->\n\n\t\t\t\t\t\t\t\t<\/div><!-- .modal-body -->\n\n\t\t\t\t\t\t\t<\/div><!--- .modal-content -->\n\t\t\t\t\t\t<\/div><!-- .modal-dialog -->\n\t\t\t\t\t<\/div><!-- #content-modal -->\n\t\t\t\t\n\t\t\t\t<!-- Second Modal: Video Modal -->\n\t\t\t\t<!-- $client_video  -->\n\t\t\t<!-- $client_img -->\n\n\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t\t<div class=\"modal fade modal-client client-content-135897378\" id=\"content-modal-135897378\" tabindex=\"-1\" role=\"dialog\" aria-hidden=\"true\">\n\t\t\t\t\t\t<div class=\"modal-dialog\" role=\"document\">\n\t\t\t\t\t\t\t<div class=\"modal-content\">\n\n\t\t\t\t\t\t\t\t<div class=\"modal-body\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"embed-responsive embed-container\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col col-12 testimonial-content\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/Arbys_Logo-24.svg\" class=\"logo-image\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"client-testimonial \">With strategic guidance from Pearl-Plaza, Arby\u2019s upgraded its guest listening technology and made broad changes in its practices, from the questions they asked, to the metrics they considered.<\/p>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"client-attribution \">Arby&#039;s<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .testimonial-content -->\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"button-group\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"button download pdf-btn  \" href=\"https:\/\/inmoment.com\/wp-content\/uploads\/2020\/09\/Arbys-Impact-Story.pdf\" download><span>Download PDF<\/span><\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- .button-group -->\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div><!-- embed-container -->\n\n\t\t\t\t\t\t\t\t<\/div><!-- .modal-body -->\n\n\t\t\t\t\t\t\t<\/div><!--- .modal-content -->\n\t\t\t\t\t\t<\/div><!-- .modal-dialog -->\n\t\t\t\t\t<\/div><!-- #content-modal -->\n\t\t\t\t\n\t\t\t\t<!-- Second Modal: Video Modal -->\n\t\t\t\t<!-- $client_video  -->\n\t\t\t<!-- $client_img -->\n\n\t\t<!-- end modal foreach -->\n\n\t<\/div><!-- .logo-bar-wrapper -->\n\t<!-- $client_logos -->\n<\/section><!-- .client-logo-bar-block -->\n\n\n\n<div style=\"margin-top:-200px;\"><\/div>\n","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-75578","lp","type-lp","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/lp\/75578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/lp"}],"about":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/types\/lp"}],"version-history":[{"count":0,"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/lp\/75578\/revisions"}],"wp:attachment":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/media?parent=75578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}