{"id":14021,"date":"2020-09-22T10:57:27","date_gmt":"2020-09-22T10:57:27","guid":{"rendered":"https:\/\/inmoment.com\/customer-stories\/the-nrma\/"},"modified":"2022-06-07T02:56:59","modified_gmt":"2022-06-07T02:56:59","slug":"the-nrma","status":"publish","type":"customer-stories","link":"https:\/\/inmoment.com\/en-nz\/customer-stories\/the-nrma\/","title":{"rendered":"The NRMA"},"content":{"rendered":"\n

About three years ago, the NRMA teamed up with Pearl-Plaza to start looking into its customers\u2019 emotions for the first time. To get started, the CX team included more than 10 hard-coded emotion questions within member surveys asking both open-ended and ratings-based questions. This gave the business a solid foundation of comparison when beginning to use the emotions product in text analytics.<\/p>\n","protected":false},"featured_media":13970,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"industry":[268],"region":[260],"class_list":["post-14021","customer-stories","type-customer-stories","status-publish","has-post-thumbnail","hentry","industry-automotive-en-nz","region-apac-en-nz"],"acf":[],"_links":{"self":[{"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/customer-stories\/14021","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/customer-stories"}],"about":[{"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/types\/customer-stories"}],"version-history":[{"count":0,"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/customer-stories\/14021\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/media\/13970"}],"wp:attachment":[{"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/media?parent=14021"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/categories?post=14021"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/industry?post=14021"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/region?post=14021"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}