{"id":55248,"date":"2023-03-02T00:14:56","date_gmt":"2023-03-02T00:14:56","guid":{"rendered":"https:\/\/inmoment.com\/?p=55248"},"modified":"2023-03-02T00:14:58","modified_gmt":"2023-03-02T00:14:58","slug":"consumer-duty-cx","status":"publish","type":"post","link":"https:\/\/inmoment.com\/blog\/consumer-duty-cx\/","title":{"rendered":"Embracing Consumer Duty to Deliver Positive Outcomes for the UK Financial Services Sector"},"content":{"rendered":"\n

The new FCA Consumer Duty is intended to improve customer outcomes and promote better customer experiences in the financial industry in the United Kingdom (UK) by setting higher and clearer standards of consumer protection. By prioritising customer interests and designing products and services that meet their needs, firms can create more positive and beneficial experiences for customers.<\/p>\n\n\n\n

What Is Consumer Duty?<\/strong><\/h2>\n\n\n\n

Consumer Duty Principle, proposed by FCA<\/a>, is a significant new legislation for the UK Financial Services sector. The legislation aims to set a consistent and increased standard of care to customers, and mandates organisations to put the needs of the customer first. <\/p>\n\n\n\n

What Are the Details of the New FCA Consumer Duty?<\/strong><\/h2>\n\n\n\n

The FCA Consumer Duty has three golden rules that every UK financial organisation will need to adhere to:<\/p>\n\n\n\n

  1. Act in Good Faith Towards Customers: <\/strong>Organisations are required to act in the best interests of their customers and prioritise their interests over their own. They must also ensure that their products and services meet the needs of their customers.<\/li><\/ol>\n\n\n\n
    1. Allow and Support Customers to Pursue their Financial Objectives: <\/strong>Organisations must design their products and services to meet the needs of their customers and ensure they are fit for purpose. They must also ensure that their pricing is transparent, fair, and not misleading.<\/li><\/ol>\n\n\n\n
      1. Avoid Causing Foreseeable Harm to Customers: <\/strong>Organisations must provide clear and accessible information to their customers about their products and services, including any risks associated with them. This includes communicating in plain language and avoiding jargon or technical terms that customers may not understand.<\/li><\/ol>\n\n\n\n

        How Will the Act Benefit Consumers and Financial Organisations?<\/strong><\/h2>\n\n\n\n

        If you get it right, our experts at Pearl-Plaza foresee the Consumer Duty Principle bringing many benefits to consumers and financial organisations alike, such as: <\/p>\n\n\n\n