Creating a Customer-Centric Product Roadmap

PandaDoc enables teams to create impressive documents in minutes and get them e-signed in a snap. The product team uses in-app NPS and PSAT surveys to monitor customer sentiment and improve product experience. In addition, Pearl-Plaza email CSAT surveys that are triggered by Zendesk help PandaDoc to understand and improve support agent skills.

“The impact of Pearl-Plaza technology on our direction and culture has been huge. It has kept us dead honest about where we need to improve, and helps us stay laser-focused. We tackle the big hairy problems, as well as the quick wins.”
– Head of User Research, PandaDoc