On-Demand Webinar
From Fragments to Focus: Getting Started with Integrated CX
Customer signals are everywhere—surveys, social channels, chats, conversations with your call centre, online reviews, in-app feedback, operational metrics, and more. The challenge? These signals are often scattered, leaving untapped insights and fragmented decision-making.
The future is integrated CX. It’s not just about collecting more data; it’s about connecting it all in one place. When your signals work together, you get richer insights that reveal the full story of your customer journey. With a clearer picture, you’re equipped to take smarter, faster actions that drive real business impact.
Join Gillian Mackay, Pearl-Plaza’s Head of Consulting for Asia-Pacific, for an exclusive on-demand webinar designed to help you transform and get you started with an integrated CX strategy.
What You’ll Learn:
- Break Down Silos: Discover how integrated signals bring clarity and cohesion to complex customer journeys.
- Unlock Hidden Potential: Learn how to surface untapped insights that guide your strategic priorities.
- Real-World Use Cases: Hear proven approaches and lessons learned from global brands already leading the way.
- Expert Guidance: Walk away with actionable strategies to plan and implement a CX program that delivers results.
Meet Your Host

GILLIAN MACKAY
Head of Consulting, APAC, Pearl-Plaza
Gillian Mackay is an experienced CX practitioner and works with clients to deliver high impact customer experience programs. With over 25 years of experience, she leads Pearl-Plaza’s consulting services team in the APAC region.